Enterprise Storytelling

turn your strategyInto a movement.

For centuries, people gathered around the fire to share the stories that moved communities forward. Then business traded the fire for a deck. We help your entire organization light it again, so the ideas that matter most win belief, build momentum and move people to act.

Start a conversation See how it scales →

The challenge

information is everywhere.Buy-in is scarce.

Modern business has chosen convenience and efficiency at a time when people need connection, and even friction, more than ever. Your experts know the material. But somewhere between them and the people who need to act, the message loses its meaning.

It tends to look like this:

services, not outcomes
Teams describe what they do, because it feels safer than promising what will change.
jargon, not impact
Ideas arrive in technical or industry language instead of what they mean for the business.
deck-first presentations
Structure and clarity vary from presenter to presenter, and from team to team. Yet somehow, there’s always a deck of slides.

The result: leaders work harder than they should for important ideas to gain traction.

The difference

more than a training day.A system.

One-off training fades by the next quarter. Enterprise Storytelling installs a method that keeps working long after the last session ends.

  • A shared language

    One way to prepare, evaluate and communicate ideas when the stakes are high, across every team that uses it.

  • Real work

    Participants bring the presentations they’re actually giving. The work gets better while the skills do.

  • Your name on it

    “[Your company] Storytelling, powered by The Campfire Method.” Over time, it becomes simply the way your company communicates.

A Guide opens a Campfire Method session for a room of leaders working at long tables.
The Campfire Method: There’s a Braver Presenter in You, standing on a stump beside a campfire in the woods.
The method behind it

Built on the book.

Every program is grounded in The Campfire Method: There’s a Braver Presenter in You, the framework GatherRound has taught leaders since 2015. See the book, and preview the training content, at thecampfiremethod.com.

Explore The Campfire Method →
  • 2015founded
  • 8,000+leaders
  • 80+organizations
How it scales

start small.Scale what works.

Every program follows the same arc, so we can make sure we’re building the capabilities your organization needs.

  1. Design

    We assess how your leaders communicate today, define what success looks like and how we’ll measure it, then map the program that will get you there.

  2. Pilot

    One cohort of 10 to 15 leaders applies The Campfire Method to the presentations they’re actually giving, so we can assess cultural fit together before scaling.

  3. Build

    More cohorts, across more teams. Together we tailor the program to your world, from scenarios to case studies to materials, and identify the leaders who’ll become your GatherRound Guides.

  4. Sustain

    Your certified GatherRound Guides deliver the program internally, under your organization’s license. We train them, keep the quality high and keep the method evolving, with as much or as little of us as you need.

Start with a Design conversation →

A leadership team around a conference table works through a Campfire Method session.
Built around you

every programIs designed together.

We start with what success looks like and design backward from there. Programs have taken many shapes:

cohort programs
a workshop to start, virtual sessions to go deeper, and a capstone where every participant delivers a real presentation for feedback.
leadership development
storytelling built into how established and emerging leaders grow, cohort after cohort.
narrative partnership
a storytelling thought partner for your organization’s signature presentations, from strategy rollouts to leadership summits.
licensed capability
your own GatherRound Guides, your own materials and a program that carries your name.
Clients

trusted by organizationsWith a lot on the line.

Even our folks that were the most pessimistic about the endeavor, really came away from it, and really became some of the biggest fans of the structure involved. … Now, when we approach many of our interviews, they say, “Let’s get our GatherRound materials out.”
Chad SchieberChief Marketing Officer, The Beck Group

Read the client stories →

Enterprise Storytelling

is for you if

  • You want to improve the way your organization presents ideas in high-stakes moments.
  • You can describe what success looks like, even if the path there isn’t clear yet.
  • You want a capability that evolves with your business.

isn’t for you if

Start a conversation

tell us whatSuccess looks like.

Every enterprise program starts with where you want to be. Answer a few questions so we can come to the first conversation prepared.

Enterprise Storytelling conversation
Other ways to work with us
One leader

Presentation Sprint

Six weeks of one-on-one guidance from a GatherRound Guide, built around one high-stakes presentation.

Explore the Sprint →
One team

Campfire Method Workshop

A hands-on day for leadership teams to build the stories that move their ideas forward.

Explore team workshops →

Want to teach The Campfire Method?Become a GatherRound Guide. Level up your training practice with certification, ready-made materials and GatherRound behind you.

Become a Guide →