How a CMO Reclaimed her Team’s Trust with Storytelling

Sarah was a newly minted CMO at a national restaurant chain. She was sharp, ambitious, and upwardly mobile, but she was already in trouble. Her team was burning out. Every quarter, they were tasked with producing the board materials: an exhausting parade of slides, talk tracks, and pre-reads on top of their already demanding day…

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One Hundred Twenty Two Percent

11th Hour Slide Design by Committee? Two weeks ago, Microsoft introduced us to the concept of the “Infinite Workday” in a jarring data dump on work-life balance (or the lack thereof). That concept alone is frightening enough, but buried in the report is an even more alarming statistic: 📈 PowerPoint edits spike 122% in the…

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Be Like Freddie.

What Can We Learn from Queen’s Legendary Frontman? Freddie Mercury took the stage with a swagger that teased the revolution he knew was coming, even if few others did at the time. In the early 1970s, Queen had carved out a sound that blended hard rock with complex harmonies and theatrical arrangement, which no one…

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Delete one slide today.

You already know the one. 🙏🏻 Maybe it’s the one that says “THANKS.”When did we start treating gratitude as an afterthought in presentations? It’s an alarming and ubiquitous trend to slap a “thank you” slide at the end of decks. Why would we wait until the end to thank our audiences? If they haven’t felt…

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