A Blog with Tips & Tricks for Enlightened Presenters

The Atmosphere is The Idea

Fine dining restaurants don’t just serve food. They create an experience so you’ll feel a certain way as you dine. Sporting events design an atmosphere of excitement and frenzy to heighten the experience of the game. The Las Vegas strip is the epicenter of decadence and opulence, an atmosphere designed to draw people from all…

Read More about The Atmosphere is The Idea

3 Questions That Lead to Better Presentations [WORKSHEET]

It’s not an impossible dream. In fact, it’s quite simple to write a great presentation outline. Research conducted by Stanford University has proven that audiences are 40% more likely to retain information accurately when it’s presented with structure, as opposed to free-form. While there are many ways to create structure, our clients find asking these 3…

Read More about 3 Questions That Lead to Better Presentations [WORKSHEET]

11 Ways Your Environment Can Help Your Presentation

For the last few months, we’ve been studying the impact of the Persuasive Environment on presentations. By examining – and manipulating – factors of time, location and atmosphere, we can add deeper meaning to our messages, thereby moving audiences in ways we never thought possible. What happens when we dig in and think of literally…

Read More about 11 Ways Your Environment Can Help Your Presentation

8 Tips for Better Eye Contact

When you’re delivering a presentation, you might be tempted to look down at your notes or stare at the back wall. However, if you want your idea to stick, we recommend you look into one very specific place during your presentation: the eyes of your audience members.

Read More about 8 Tips for Better Eye Contact

Why are We Addicted to Decks?

Seek first to understand… A good friend reminded me the other day of Covey’s 5th Habit, and I knew it was time to explore this phenomenon in greater depth. After all, any successful mission requires we know how high the odds are stacked against us. So why ARE we addicted to presentation decks? What happens in…

Read More about Why are We Addicted to Decks?

Stories Open the Door to Your Mind

“We’re on the same page.” “Are you riding this wavelength?” “Now you’re speaking my language.” “I’m smellin’ what you’re steppin’ in.”

Read More about Stories Open the Door to Your Mind

Room And Bored: The Least Persuasive Place [WORKSHEET]

The presentation is tomorrow. You know your story, and you’ve rehearsed your delivery according to your strengths. You have a sharp understanding of your audience and are prepared to deliver a powerful talk along the lines of empathy. You are unstoppable. Your idea will change the world. Hang on there, cowboy. Where will this meeting…

Read More about Room And Bored: The Least Persuasive Place [WORKSHEET]

This Just In: You’re Creative

Funny thing about self esteem: It’s often at its highest when we need it least. The inverse seems true as well: When opportunity knocks, many of us (who aren’t proud to admit it) have been known to pretend we’re not home. This reaction, even though we attach our professional value to the content we share,…

Read More about This Just In: You’re Creative

I Share, Therefore I Am

Since our beginnings, we humans have defined our individual value by what we share with others. It’s as important a step in self-actualization as any other: Acknowledgement from an audience (of one or many) for providing information perceived as valuable. Does this mean we’re selfish? Hell yes. And we should be proud of it, too.…

Read More about I Share, Therefore I Am

How to Funny: Using Humor in your Presentations

Picture yourself selling an idea to an audience. Do you want your audience to laugh, or do you want them to be all business? That’s an easy answer. Laughing releases oxytocin, the feel-good brain chemical that helps boost feelings of loyalty and trust. Go for the chuckles, and help your audience feel how much they…

Read More about How to Funny: Using Humor in your Presentations